We Built This Brand, episode 4.

Trade Mark Wizards presents "We Built this Brand" - a five-part short film series that celebrates the power of brand protection.

We interviewed passionate brand owners who have turned their dreams into reality by safeguarding their intellectual property with the help of Trade Mark Wizards.

Each short film in this documentary-style series takes you on a journey of discovery, revealing the true value of trademark protection for businesses of all shapes and sizes.

We'll hear from the people behind the brands and discover their unique stories, struggles, and triumphs.

The fourth episode of our five part documentary-style series features an award winning client of ours - Homeslice.

Homeslice has been serving pizzas by the slice and in sizable pies since 2011. With a hand-built mobile wood-fire oven, the team at Homeslice launched at London Fields Brewery, selling out within hours. If you haven’t tried their pizzas, this place is a must the next time that you are in London!

‘It’s really important that the brand name and the look and feel of the brand is protected, and no one can copy that. After that it’s up to us to continue to try and be as good as we want to be’ Mark Wogan, Owner of Homeslice.

In 2013, Homeslice established their first restaurant at 13 Neal’s Yard. With a vision of retaining Homeslice’s original simplicity, the aim was to balance tradition with innovation, offering customers their take on the classics, alongside more unique flavour combinations. The results have made a simple yet effective pizza menu, with seasonal produce at its heart.

Brands like Homeslice are unique because of their individuality in the market. Trade Mark Wizards continues to safeguard and protect Homeslice, and brands like them.

Discover why we are a trusted trade marking partner for businesses across the London area, the wider UK, and internationally, and contact a member of our team at if you want to learn more about our brand protection strategies and trade marking services.


With every dish that they serve, the Ramo Ramen team combines tradition with innovation, blending ingredients that are unique to both countries in a single bowl.


RationalFX provides security to their clients via their award winning services, brilliant customer experience, and successful client delivery.

Barshu Restaurant

This client will be familiar to those in our network who are lovers of flavorful, Chinese cuisine. Located in the heart of Chinatown in London, Barshu’s restaurant is a favourite for many locals, as well as tourists.

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